10 ways event networking apps are enriching the attendee experience – PART 2
In part 1, we covered how networking apps, including our own app, Fusion Visit, can aid event planning, maximise a visit to an event, and facilitate interactivity and engagement in speaker and seminar sessions.
In part 2, we'll continue exploring how networking apps transform the events sector. But before we do, here's a recap of what Fusion Visit is and what it does.
The output of a quarter of a century’s work in event management, Fusion Visit is the distillation of everything we’ve learnt along the way. From personalising the user experience to making things easier to find and simpler to access, Fusion Visit has become an industry-wide solution to multiple – and often complex – event-based problems.
With that in mind, let's look at the final five ways networking apps make events easier for everyone involved.
6. Keep it personal
We're proud to say that our app is significantly advanced when it comes to personalisation. Through the algorithms we've created, Fusion Visit suggests relevant sessions, seminars and exhibitor details based on the data users share.
Personalisation ensures all suggested content is relevant, increasing the chances of user engagement. The best part is that when users download the app from the Apple Store or Google Play, Fusion Visit is wrapped in the brand of the event they're going to (they don't even know it's Fusion Visit!).
7. Real-time communication
As an attendee, there’s nothing worse than receiving irrelevant content. Second to that is receiving information too late - or missing it altogether. But thanks to Fusion Visit, irrelevant or late content is a thing of the past.
Through a networking app, exhibitors and attendees can communicate via instant messaging in real time, so there’s no excuse for anyone to miss anything. And let’s face it: in a world built on instant messaging, real-time communication is imperative for meaningful interactions.
8. Feedback, please
In 2024, everything is measured and analysed, and in the event management industry, stats and analytics are generally used to make data-driven decisions to improve future events.
Insights gleaned from data are also instrumental in measuring success. With Fusion Visit, no stone is left unturned. Different types of information can be captured to help you determine the success of events. Additionally, through our partnership with Apteco, we can also segment and measure data in ways that would have been unimaginable only a few years ago.
9. In one place
Fusion Visit is like a wallet – it stores all your vital information in one place. From attendees’ basic details and scannable e-badges to day-by-day itineraries, all of which have been handcrafted by each user, Fusion Visit provides a one-stop shop for attendees. With our app, there are no more crumpled pieces of paper - just one digital wallet that's easy to access and clutter-free.
10. Safe as houses
All data captured on Fusion Visit is protected, which means confidential information such as usernames and passwords are stored safely and securely. The app's privacy controls and user authentication methods safeguard data, which means you can promise everyone using the app that their data is protected.
Need help with event management?
From one-off seminars to large-scale exhibitions across multiple continents, our software and hardware solutions enable you to plan, market and deliver world-class events more simply than ever.
Contact us for more information.
